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Services
At Versant Statistical Solutions, we understand that developing a clear strategy begins with asking the right questions then collecting, reviewing and analyzing your company’s data to uncover opportunities. We can look at your data and tell you important planning information, like who your top customers are, where they are coming from, and how much they are spending. Working with VSS will also help you systematically address weak links in the process chain and uncover blind spots by assessing patterns, peaks and valleys so that you can develop meaningful action plans and goals.
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We provide world class customer service, with attention to detail unlike any other data analytics firm. We believe in strong communications from the start to understand your pain and challenges. We approach each client as a partner in the process to help develop stories and results you can use. We use robust statistical and mathematical methods to assess and understand your data, but steer away from technical jargon when communicating results, making sure to use language you and your staff can understand and use. An extensive network of partners and business resources allows our firm to be a company’s one-stop shop for all work related to data collection, analytics, forecasting and presentation.
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We deliver four pillars of service for clients, from start to finish:
1. Data Processing
If you simply want your data cleaned, formatted, weighted and/or summarized we can help. Our company’s co-founder is a seasoned market researcher and survey data analyst, with over 15 years of experience, and can deftly prepare survey data for analysis and reporting. Advanced statistical methods are applied where needed.2. Data Mining
We are proven experts at data mining, also known as data or knowledge discovery. VSS uses data mining tools to help companies determine relationships among internal factors such as price, product positioning, or staff skills, and external factors such as economic indicators, competition, and customer demographics. This process allows organizations to determine impact on sales, customer satisfaction and corporate profits, drilling down to summary information in order to view detail transactional data.We can create your stories using your own existing quantitative and qualitative data collected in a variety of ways – including but not limited to – surveys, observation, usage data, tracer studies or exported data from software programs.
Not sure how to begin collecting your data? We can help with this, too, by writing software programs and working with some of the top business resources available to deliver the type of data you need for your project.
3. Analytics & Predictive Modeling
We slice through your data and visualize it to illustrate the story the data is telling. Using pictures, graphs, charts, maps and summary tables, our experienced statisticians and analysts extract key trends and associations that help tell your data story in a visual and illustrative way. Beyond exploration, we assist clients to create statistical models that forecast probabilities and trends of future customer behavior. All clients would like a better assessment of what will happen in future.4. Presentation Ready Results
We prepare the results in a cohesive, concise manner that you will be able to utilize in a variety of ways going forward. We create presentation ready results that you can use immediately to support your plan, share with a client and more. This saves your organization time and money.Company owner Cissy Segujja is a seasoned researcher and analyst with more than 15 years of experience working on projects for major Fortune 500 companies and small start up businesses. She holds a Master’s Degree in Statistics from NC State and another Master’s Degree in International Relations and Affairs from the University of Denver.